Reigniting the Spark
Refueling the fire of Imono
Did you know that the word “IMONO” means DURABLE in Japanese?
On the 27th of October, fashion connoisseurs and members of the press converged for the exclusive press launch of Imono Steel Jewelry – the pioneering stainless steel jewelry brand in the Philippines – aptly titled Imono Ignite.
Having been in the business for over eight years now, Imono has been quietly igniting its spark while maintaining the very same qualities it pioneered; stainless steel jewelry that doesn’t corrode nor tarnish.
Welcome to Imono: Ignite!
The exclusive press launch was held at the 3rd floor of Unit 27 Bar+Café – its industrial interiors serving as the perfect backdrop for the exquisitely designed stainless steel jewelry pieces. A definite highlight of the gathering was the intimate feeling it exuded through the closely-knit setting between the guests. Adding fuel to their lively conversations were the scrumptious meals served by Unit 27.
Chef's Tuna Sandwich with Homemade Spiced Potato Chips by Unit 27 Bar+Cafe
Steel a shot!
Imono's quality stainless steel jewelry presented to the public to admire
A DIY Imono Exhibit was set up to encourage guests to design their own accessory, complete with seven complimentary beads from Lovelink, Imono's sister brand. Not only giving guests a personal souvenir to take home, Imono made sure to offer a hands-on experience with the brand.
So many choices!
Members of the press were also able to ask and converse with the newest Brand Ambassadors of Imono JC De Vera and Lovi Poe on a personal level which is rarely experienced on most press junkets.
All smiles with JC De Vera and Lovi Poe!
Brand Ambassador JC De Vera during an interview
Lovi Poe and Imono founder, Ms. Valerine Hing happy with the day's success!
Indeed, the Imono spark had been reignited. Congratulations to Imono!